MINI - Ban Boredom
Ban Boredom Choose something boring, then watch with glee as a MINI destroys it in this Mad Max-esque arena. This was a viral campaign to get a digital audience engaging with the message of the ATL campaign.
Ban Boredom Choose something boring, then watch with glee as a MINI destroys it in this Mad Max-esque arena. This was a viral campaign to get a digital audience engaging with the message of the ATL campaign.